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Make events part of your sales strategy
Sure, digital content can be an effective way to get your company’s sales message across. But it only goes so far in solidifying customer relationships. For that, you need to support it with brand...
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3 reasons to avoid corporate speak in marketing
Corporate speak is the plague of business communications. Even the most skilled writers sometimes catch themselves peppering their prose with buzzwords like “robust,” “leverage” and “empower.” (Then...
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6 reasons you should advertise on Facebook
And why it’s the biggest bang for your advertising buck If you’re not advertising on Facebook, you’re missing out on the one platform that stretches your online and offline marketing dollars the most....
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Snapchat: What is it? Who uses it? How can you use it to market your business?
Chances are if you’re not familiar with Snapchat it’s because you were born before 1995 and you don’t wear skinny jeans—at least not in public. Millennials, however, totally know what Snapchat is and...
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Unlocking a company’s true point of difference
Last year, RKON, a leading IT managed services provider and Ingram Micro partner, presented Agency Ingram Micro with a challenge: The Chicago-based company was looking to raise its profile and step...
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What’s the word?
9 digital advertising terms to know Digital advertising has been exploding for the last several years, and the growth shows no signs of stopping. According to a January 2017 forecast by Forrester...
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4 sales and marketing investments that yield dividends with your prospects
Whether it’s a server replacement, critical infrastructure upgrade or identifying a new IT solution provider, the IT buying experience can be complex for a prospective customer—from the teams exploring...
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Agency Ingram Micro creates the IZATION effect for Cisco
When Cisco needed to promote their new Digital Network Architecture offerings, they turned to Agency Ingram Micro for help creating a campaign that would attract attention and help communicate the...
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Web development lingo 101: terms every marketer should know
Just about every business has a website these days—it’s become almost as essential as business cards. And chances are your company will be looking to develop a website or redesign your existing one in...
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8 steps to social success
A beginner’s guide to effective social media campaigns You’re not a social media neophyte. You’re on Facebook every day, and you know how to hashtag on Twitter and apply filters to your Instagram and...
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Everyone loves Instagram, but it’s not for everyone.
Instagram is a growing social media platform, with over 500 million users and thousands of businesses sharing billions of images every week. But is it the right social media platform for marketing your...
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9 things your website needs to succeed
When it comes to your website, less is more. However, many business owners often cannot resist the temptation to throw every little scrap of information about their company on their webpage, as if...
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Social media marketing tips: how to optimize your efforts
For many businesses, marketing is a mysterious business best left to the advertising gurus who speak in code and wear hipster clothing. But that’s not reality. The truth is, marketing is potentially...
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5 marketing no-nos and how to avoid them
It takes time and care to build positive relationships with customers. You have to earn their trust. And their loyalty can be fleeting. With one or two wrong moves, you can lose a valued customer...
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Make search work for you
With all the time that goes into a website, it’s no wonder most people want to be done with it as soon as they hit the button to launch. But to maximize your traffic and get the most out of all that...
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Together as ONE infographic
The post Together as ONE infographic appeared first on AIM | AGENCY INGRAM MICRO.
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